I create content with purpose – combining creativity, storytelling and strategy.
From local cafes to lifestyle brands, I help businesses connect through content.
Graduated in Journalism and Social Media Marketing, I’ve always been passionate about communication. With over 9 years of experience in content creation and social media management, I craft content that resonates, builds trust, and drives real engagement.
I began my journey as a content creator while living abroad, and since then, I’ve built a strong presence online by sharing insights on travel, beauty, lifestyle and the challenges and joys of being a Brazilian expat.
Currently based in Sydney, I’ve cultivated a deep connection with the Brazilian community in Australia — especially students and young professionals looking to start fresh in a new country.
I only promote what I genuinely believe in.
SEO, CTAs, trending audio and captions that work.
A journalist’s eye for compelling narratives.
Successful partnerships in AU & Brazil with real impact.
Deep understanding of AU & BR audiences.
Reels that capture, convert & connect.
I share authentic, engaging content with an audience that trusts me. And that trust converts.
My Instagram reaches over 1 million monthly views and more than 200,000 accounts every month, mostly Brazilians living in Sydney or planning their move to Australia.
Brands I’ve partnered with continue to gain local visibility and attract new clients, especially in hospitality, beauty, wellness and travel.
I bring ideas to life through aesthetic, impactful videos — even when they’re not sponsored.
All videos featured here were created for my own channels, showcasing my ability to script, film edit and tell a compelling story.
Whether it’s showcasing a place, a product or a feeling, I know how to craft content that stops the scroll and makes people feel something, and more importantly: engage with it.
With hands-on experience in hospitality and beauty brands, I offer strategic support to businesses that want to grow organically on Instagram.
I stay up-to-date with the latest trends and have a deep understanding of Instagram’s algorithm — so your content doesn’t just look good, it performs.
From strategy to execution, I help brands show up consistently and meaningfully.
If you’re ready to boost your brand with authentic and creative content, get in touch.
Got questions? Here are some quick answers about what I offer, how I work and how to get in touch.
No, I’m fluent in English too! The language I use depends on the goal of the collaboration—whether it's to reach my main audience (Brazilians in Australia) or to connect with a broader audience. I tailor the content accordingly.
I’ve collaborated with restaurants, cafes, beauty and wellness brands, lifestyle products and travel-related businesses — always choosing to work with brands I genuinely connect with. If I believe in your brand, I’ll represent it with heart.
Not at all. Besides Instagram, I also have a TikTok and a YouTube channel. Depending on your goals, we can chat and decide together which platform(s) make the most sense for your brand and message.
Absolutely! In addition to brand partnerships, I manage social media accounts — from planning content calendars and creating strategies to bringing a brand’s personality to life online.
Just click on Get in Touch and tell me a bit about your project. I’ll get back to you with a custom proposal or media kit based on what you’re looking for.
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